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CASE STUDY

Rendever: Making VR a Headline in Senior Care

Media relations, analyst briefings and founder podcasts that made Rendever a recognized name in VR for older adults.

1,000+ placements, 25 award wins and $50M+ publicity value.

objective

Challenge

Rendever's VR platform helps seniors fight social isolation, and the company needed awareness to support its expansion.
tactics

What we did

We pitched Rendever's story nationally, kept steady coverage in XR and senior-living trades, timed customer stories to awareness days, ran analyst relations and trade shows, and booked CEO Kyle Rand on stages and podcasts (one led to a SXSW speaking invite).
delivery and results

Results

A New York Times feature, The Washington Post, Business Insider and ESPN, and a CBS News story syndicated to 218+ local stations.

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