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Mobile & Digital Marketing News

Stay up to date with our insights on the latest industry news and trends.
WWDC24 Key Updates for App Marketers and Developers
Hagar Seri
Hagar Seri
Nadav Pesti
Nadav Pesti
Lital Castel
Lital Castel 20 June 2024

WWDC24: Key Highlights & Insights for App Marketers and Developers

ASO Industry News
Apple’s WWDC24 was a landmark event that brought many exciting updates to the company’s platforms, products, and services.  From the highly anticipated Apple Intelligence to iOS 18 and new marketing features in App Store Connect, we’re diving into everything app marketers and developers need to know to stay ahead of the game and maximize results—along […]
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Moburst Celebrates 10 Years
Lital Castel
Lital Castel 03 June 2024

A Decade of Moburst: Interview with Founders Gilad Bechar and Lior Eldan

Company News
Marking a decade in the intense landscape of digital marketing showcases not only resilience—but also the ability to flourish amidst constant change and fierce competition. This year marks a significant milestone for us at Moburst as we reflect on ten years of growth, innovation, and resilience in the mobile and digital marketing landscapes.  Founded on […]
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Monthly Mobile Marketing News
Lital Castel
Lital Castel 02 May 2024

Moburst’s Monthly Mobile Marketing Roundup #14 

Industry News Mobile Marketing
Welcome back to the 14th edition of Moburst’s Monthly Mobile Marketing Roundup! This month, we’ll explore the latest updates about TikTok’s new photo app, provide you with guidance on complying with Apple’s privacy regulations, and delve into leveraging Meta AI advancements—plus a host of other valuable insights. Let’s dive right in. Mobile News What’s Behind […]
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Google Search Generative Experience Guide
Hofit Mallachy
Hofit Mallachy 23 May 2024

Mastering Google’s AI Overviews: A Guide to SEO & Content in the Age of AI-Driven Search

Digital Marketing Industry News
Google’s AI Overviews, previously known as Search Generative Experience (SGE) will redefine SEO and content creation as we know it. By integrating advanced AI, these overviews will change search results by prioritizing AI-generated snippets that compile information from multiple sources into a comprehensive answer.  This shift is not just a technical development—it’s a complete overhaul […]
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Google Play Console Guide
Lital Castel
Lital Castel 23 May 2024

The Complete Guide to Google Play Console for App Marketers

ASO Mobile Marketing
Whether you’re an app marketer, owner, or developer, you know that getting your app onto the Google Play Store is only half the battle. You also need to ensure it’s optimized for search and visibility, effectively marketed to your target audience and delivers vital performance metrics to keep users engaged and coming back. Learn everything you need to know about the Google Play Console in this comprehensive guide.
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