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Media Buying

OTT Marketing

Deliver precision targeted TV campaigns

TV advertising used to be “spray and pray” – but thanks to smart devices, this is no longer the case. Today, advertisers are able to reach specific target audiences, with greater efficiency, lower costs, and significantly better performance, than ever before.
I WANT TO GROW

Ready to take your key performance metrics to the next level? Start with Moburst’s OTT marketing services.

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What is OTT Marketing?

OTT marketing through devices such as Chromecast, Apple TV and others, lets you target specific locations, channels, or shows, giving you accurate targeting and ensuring every dollar in ad spend is maximized – and drives performance. This market is growing fast, and this is likely to be one of the hottest channels this year.

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OTT Marketing Drives Results

OTT marketing results in real traction: from installs or downloads to branding and brand awareness. OTT marketing often provides a great overlap between awareness-type results together with performance marketing outcomes, and everything can be tracked and measured to ensure the highest ROI possible.

Let’s Talk

Growing together is so much faster!

The OTT Marketing Strategy:

01
Research
01
Research
We start with a phase of intense research to discover who we are targeting, and the optimal targeting methods
02
Choosing the right channels
03
Matching creatives to the channel
04
Reporting and optimization
01
Research
We start with a phase of intense research to discover who we are targeting, and the optimal targeting methods