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Media Buying

Using Media Technologies to Target the Right Customer at the Right Time

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01

01 Social Media & Search Ads

Social and search is the fastest-growing area of our business, and we’ve designed it to generate equally fast results. Our growth architecture is built on a global footprint that gives you VIP support directly from the major platforms, as we work with each of the social and search giants through their global teams in Dublin, New York, San Francisco, and Tel Aviv to support our clients. We’re a key agency for TikTok, a Premier Google Partner, and we work closely with partners from each niche to achieve unbelievable results for our clients.
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02

02 Ad Networks & RTBs

Ad networks and real-time bidding platforms can drive incredible results, at a fraction of the cost of other channels. Like any powerful tool, they have to be used carefully – as there are many pitfalls out there for the inexperienced. Moburst has deep experience with ad networks and real-time bidding platforms and will ensure you maximize your budget and deliver high-quality customers.
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03

03 Influencer Marketing

Influencers have a ton of authority: and the trust, authenticity, and connection that they bring should not be underestimated. Unfortunately, too many influencer strategies are weak, with unclear goals and average results. Now you can leverage your influencers effectively, creating a well-oiled performance marketing machine.
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04

04 Email Marketing

Want users to make a purchase? Sign up? Whatever your goal, we create an automation process to drive user action, no matter what phase of the funnel they’re at. Email marketing is still one of the most powerful ways you can engage your target audience – and with the right strategic planning, we’re here to help you get the results you’re looking for.
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05

05 OTT Marketing

TV advertising used to be “spray and pray” – but thanks to smart devices, this is no longer the case. Today, advertisers are able to reach specific target audiences, with greater efficiency, lower costs, and significantly better performance, than ever before.
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App-Focused Media Buying Agencies, How to Choose the Best

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The Complete Guide to Mobile App User Acquisition Strategy

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How to Run High-ROI PPC Campaigns for Mobile Apps in 2026

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Orad Eldar
Orad Eldar 19 May 2026

Media Buying in the Age of AI: How Modern Agencies Allocate Spend

Media Buying
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Orad Eldar
Orad Eldar 07 April 2026

The Media Buyer’s Guide to App Growth in 2026: What LLMs Actually Recommend

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Orad Eldar
Orad Eldar 31 March 2026

How to Get the Most Out of Twitter Ads

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Social Commerce and TikTok Shop: How Brands Are Selling Directly on Social Platforms in 2026

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US social commerce is on track to surpass $100 billion in 2026. That’s not a typo. And the single biggest force driving that number is TikTok Shop, which is projected to hit $20-23 billion in US sales alone this year, up from $15.8 billion in 2025. To put that in perspective, TikTok Shop’s US ecommerce […]
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Digital Advertising Platforms: What to Use & When

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If you have ever stared at a list of ad platform options and felt paralyzed by choice, you are far from alone. The world of digital advertising platforms has grown dramatically over the past decade, giving businesses of every size access to audiences they never could have reached before. But with all that access comes […]
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Julia Salume 27 February 2026

The State of Influencer Marketing in 2026: What Brands Need to Know

Industry News Influencer Marketing & UGC Media Buying
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Types of Mobile Advertising
Orad Eldar
Orad Eldar 13 February 2026

Cost Per Engagement (CPE) Advertising Explained: What It Is, How It Works, and When to Use It

Media Buying
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What Makes Ad Copy Work in 2026?

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Digital Marketing Media Buying
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App Marketing in 2026: A Guide for Startups & Corporations

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Top 10 Media Buying Agencies

Media Buying
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Media Buying Mobile Marketing
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How to Comply with Google’s EU User Consent Policy

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Lital Castel 27 March 2024

Top 15 Ways to Increase Mobile App Downloads

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In 2024, the quest for app visibility and downloads has become more challenging and nuanced than ever. With an average of 1,609 apps released on the Google Play Store and 1,085 on Apple’s App Store daily, and annual downloads reaching a staggering 148.2 billion, standing out requires more than just a good idea—it demands a […]
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Optimizing Your Apple Search Ads Campaigns with Automated Rules

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Choosing the Ideal Mobile User Acquisition Agency: 2026 Guide

Agency, Services & Vendor Selection ASO Media Buying Mobile Marketing
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6 Effective Tips to Boost Facebook & Instagram Ads CTR

Digital Marketing Media Buying Social Media Marketing
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The Definitive Guide to Effective Paid Search Strategies

Digital Marketing Media Buying
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OTT Advertising Platforms
Lital Castel
Lital Castel 26 March 2023

What is OTT (Over-the-Top) Advertising and How Does it Work?

Digital Marketing Media Buying
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Lital Castel 06 February 2023

How to Make an Effective Advertisement Video in 5 Easy Steps

Creative Digital Marketing Media Buying
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Facebook Ads Best Practice for Effective Ads

Media Buying Mobile Marketing
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Orad Eldar
Orad Eldar 30 May 2021

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App Marketing Strategy & Launch ASO Competitor Research Media Buying Mobile Marketing
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Adjust
Adjust 26 April 2021

What Makes A Good User Acquisition (UA) Strategy: Adjust Guest Post

App User Acquisition & Growth ASO Media Buying Mobile Marketing Paid UA Channels
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Team Moburst
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Apple Delays IDFA Changes and Google’s Response to the Planned Updates

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  Apple’s iOS 14 IDFA Updates Delayed In a win for developers, this week’s hot mobile marketing news is Apple’s announcement regarding the delay of its iOS 14 privacy measures that were set to be implemented this month. The changes sent waves of panic across the industry as they would essentially kill the IDFA, which […]
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Lior Eldan 15 July 2020

What are Apple Search Ads?

App User Acquisition & Growth Apple Search Ads / Apple Ads ASO Media Buying Mobile Marketing
First published on March 9th, 2017. One of the best mobile marketing channels, Apple Search Ads, can provide an average app conversion rate of about 50%. Its high conversion rate, higher than its main competitors Facebook Ads and Google Ads, comes from the fact that over 65% of all app downloads are organic with high […]
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Team Moburst
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Why ASA and ASO Should Be Friends

App User Acquisition & Growth Apple Search Ads / Apple Ads ASO Media Buying Mobile Marketing
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Team Moburst
Team Moburst 10 January 2019

Search Ads and ASO

App User Acquisition & Growth Apple Search Ads / Apple Ads ASO Media Buying Mobile Marketing
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Orad Eldar
Orad Eldar 07 October 2018

Media Buying Challenges and Solutions

Media Buying
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The Super Bowl Is No Longer the Touchdown of Advertising
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The Super Bowl Is No Longer the Touchdown of Advertising, Long Live Mobile Advertising

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