Gilad Bechar
21 July 2026
Scammers Imitating Moburst – Be Vigilant
Company News
Scammers pretending to work at Moburst have set up fake websites and email addresses imitating Moburst employees, through which they are committing fraud.
Jessica Abbadia
20 September 2026
Programmatic SEO for Mobile Brands, Scale Pages That Win
SEO
Programmatic SEO gives mobile brands a repeatable way to publish hundreds of targeted landing pages without writing each one from scratch. Done right, it captures long-tail demand across app categories, feature comparisons, and location queries while feeding structured answers to AI search engines. Done wrong, you end up with thin, duplicated pages that never crack […]
Moshe Billauer
19 September 2026
Email Marketing Automation for Subscription Apps
Email Marketing
Subscription apps live and die by retention, and email marketing automation for subscription apps is the quiet engine that keeps revenue compounding month after month. When trials convert and lapsed users come back, your unit economics improve without a single new install. In our experience, the difference between flat growth and predictable expansion usually comes […]
Tristan Dampies
18 September 2026
Moburst’s Digital Marketing Digest: September 2026
Industry News
Mobile had its paperwork month in August. Digital marketing had a different one. Search, paid social, and retail media all circled the same question from different angles: what counts as AI now, who has to disclose it, and what can you actually measure once you do. None of it landed as one big headline. A […]
Jessica Abbadia
18 September 2026
Apple Active Attention Ad Units, iOS AI, and ASO Strategy
Mobile Marketing
Apple is fundamentally changing how mobile marketers think about attention. With Apple Active Attention Ad Units now tied to iOS on-device AI, the App Store is no longer a static storefront. It has evolved into a dynamic, privacy-aware surface that rewards relevance over raw reach. If you run user acquisition or App Store Optimization, the […]
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