Mobile & Digital Marketing News

Media buying is no longer a matter of intuition – it’s a science. With AI-powered automation at the helm, campaigns have evolved from educated guesses into precision-driven engines that redefine performance, scale, and strategic efficiency. From the earliest stages of planning – where AI interprets historical data and market signals to forecast the ideal media […]

Planning to launch a mobile app in 2025? With 46,000+ apps released in a single month on the App Store alone, getting noticed requires more than just a good product. This ultimate app launch strategy guide breaks down everything you need for a high-impact rollout—covering pre-launch research, persona mapping, ASO, conversion tactics, paid media, and post-launch retention strategies. Learn how to build buzz, boost app visibility, and drive long-term growth from the experts at Moburst.

Guest article by SE Ranking As Google continues to update its algorithms and users rely more on conversational and visual search, SEO success in 2025 requires more than hitting technical benchmarks. Brands need to align with user intent, site performance, and content quality to remain competitive. This SEO checklist breaks down the essential on-page optimizations, […]

In the era of constant connectivity, smartphones aren’t just communication tools; they’re virtual shopping malls. Mobile marketing for e-commerce has become a cornerstone of digital success, not just a trend. With more than 72.9% of total e-commerce sales projected to happen via mobile devices by the end of 2025, businesses that fail to prioritize mobile […]