Gilad Bechar
21 July 2026
Scammers Imitating Moburst – Be Vigilant
Company News
Scammers pretending to work at Moburst have set up fake websites and email addresses imitating Moburst employees, through which they are committing fraud.
Nir Lewinsohn
02 November 2026
Product Marketing Positioning for Commodity Apps
Product Marketing
Your app does what every rival does. Same core features, same pricing tiers, same five-star promises in the store listing. That’s why product marketing positioning deserves more of your attention right now than your next feature release. Once features converge, people pick the app that feels built for them. The hard part is becoming that […]
Tristan Dampies
01 November 2026
Google Preferred Sources and AI Traffic, October 2026 Guide
Industry News
Google’s October updates to AI Mode and AI Overviews put Google Preferred Sources and AI traffic at the center of every publisher’s planning. Referral clicks are shrinking, reader-driven signals are rising, and the old rank-and-wait playbook no longer holds. The question is no longer whether distribution changed. It is how fast you can rebuild it […]
Moshe Billauer
01 November 2026
Technical SEO Audit Checklist, Crawlability to Core Web Vitals
SEO
A technical SEO audit is the fastest way to find the invisible problems that keep great content from ranking. Before you touch keywords or backlinks, you need to confirm Google can crawl, render, and understand your pages. This guide walks through a practical, prioritized checklist covering crawlability, Core Web Vitals, structured data, and mobile parity. […]
Moshe Billauer
01 November 2026
Email Personalization for Mobile Apps, AI and Behavior
Email Marketing
Opening your app’s email at the right moment with the right message is no longer guesswork. With email personalization for mobile apps, you can turn behavioral signals, AI segmentation, and dynamic content into measurable lifts in engagement and revenue. The data is stark: personalized emails deliver 29% higher open rates. So how do you build […]
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