Gilad Bechar
21 July 2026
Scammers Imitating Moburst – Be Vigilant
Company News
Scammers pretending to work at Moburst have set up fake websites and email addresses imitating Moburst employees, through which they are committing fraud.
CRM and In-App Messaging Automation to Boost Retention
CRO & Analytics
The gap between installing an app and becoming a loyal user is where most revenue quietly disappears. CRM and in-app messaging automation is what bridges that gap, putting the right message in front of the right person when they’re actually ready to act on it. Done well, it turns passive downloads into paying, returning customers. […]
Michael Harris
14 August 2026
PR for Startup Launches, Credibility and Investor Attention
PR
Launching a startup without a visibility plan is like building a rocket and forgetting the fuel. PR for startup launches gives early-stage companies the credibility, investor attention, and momentum they need to stand out in a crowded market. The right narrative, delivered to the right people at the right moment, can turn a brand nobody […]
Mike Kresch
Jessica Abbadia
13 August 2026
The Enterprise Mobile Growth Playbook: What Fortune 500 Apps Do Differently
App Localization & Global Expansion
Marketing Strategy
Mobile Marketing
Enterprise mobile growth runs on a different set of rules than startup growth. A startup app can test a headline overnight and ship a new onboarding flow by Friday. A Fortune 500 app usually cannot, because every asset, market, and campaign has to clear legal, brand, and regional review before it goes live. The teams […]
Jessica Abbadia
13 August 2026
Generative Engine Marketing, GEO and GEM Strategy Guide
AEO / GEO / AI SEO
The shift from search boxes to conversational answers has forced marketers to rethink everything. Not tweak things at the margins — actually rebuild from scratch. Generative Engine Marketing now sits at the center of how brands earn visibility inside AI-generated responses, and it operates in fundamentally different territory from classic search rankings. As buyers increasingly […]
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