App Marketing Services | Moburst
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App Marketing Services

Moburst is a full-service app marketing agency that helps you hit your KPIs and achieve unparalleled mobile growth. We’ve helped hundreds of companies to overachieve their mobile growth goals, from some of the world’s biggest brands such as Google, Samsung and Dunkin’, to new startups on the block. We have a wealth of experience helping brands of all sizes conquer the mobile arena. Our key to success as an app marketing agency is combining a data-driven approach with a creative outlook. We help you hit your mobile marketing campaign KPIs in the most cost-effective and innovative way to get users to convert with a low CPI. Our mobile app marketing services include: App Store Optimization, Media Buying, Creative Production, Mobile Strategy and more. Each team works together to create a seamless client experience and powerful mobile marketing campaigns.

Our App Marketing Services

Product

We use our understanding of user behaviour to help you with your product, from app retention to virality features and maximizing the users’ value. A strong user experience is crucial for user retention and overall app success, so let us help you create a seamless experience for ultimate engagement. We start with an in-depth analysis of your app and category benchmarks, and from there we offer help with product strategy, competitor analysis, defining KPIs, how to change the users’ funnel and more.

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Mobile Strategy

The mobile marketing landscape is dynamic, but there’s no excuse for not keeping up. It requires crafting a fail-safe user journey based on solid understanding of your users. At Moburst, we take a customized approach to your mobile strategy and offer mobile insights and benchmarks all in line with your brand. Trends in the industry are constantly evolving, but we know which ones will benefit your business.

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App Store Optimization (ASO)

The app stores are a competitive landscape with over 5 million apps between them. ASO helps you beat the competition through both conversion optimization and increasing app discoverability. Our ASO experts help with keyword research, A/B testing, localization, competitive analysis, screenshot creation and more, with the intentions of making your app more discoverable and encouraging conversions. We’ll perform a full analysis of your app store presence, offering strategic improvements based on leading technology and our uniquely formulated methods. Since the average user takes 3-6 seconds to decide whether they’ll download your app, making an impact with strong ASO can get you a lot more bang for your buck.

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Creative

A picture speaks a thousand words. What makes a user tap on a Facebook ad? Or download your app from the app store page? We guarantee there’s one answer in common: strong creatives. Strong creatives target the right user with the right message on the right platform at the right time. It’s what we do best at Moburst. We analyze the best practice for each platform and your specific industry. Should you use Instagram stories or a carousel ad? Would real images or a flat design perform best? Which app store screenshots performed best in an A/B test? We know exactly how to make your target audience engage with you wherever they are. We believe marketing is equal parts art and science, so data drives every decision we make to bring you creatives that convert.

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Video Production

One of the best ways to tell an engaging story is through video. It adds character and emotion to any project, and appealing to viewers’ emotions will in turn will lead to better brand results. Innovation and imagination are at the core of how we approach video production at Moburst. There are no limits to what we can achieve using the cutting-edge technologies we’ve mastered. Our video production team can make any vision come to life, from 2D design to 3D animation for Pixar-like videos, from live-action to motion graphics, from AR to VR experience. We’ve seen and done it all.

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Web Design & Development

We pride ourselves on crafting outstanding digital experiences. With the best art and data teams behind us, we bring the two together to reach new heights for your brand. With Moburst, you don’t have to compromise on functionality to have something beautiful. We can bring your vision to life and meet your goals using custom code and intelligent development strategies. We believe a beautiful 3D website doesn’t need to be slow, and an SEO oriented site doesn’t need to be flat and boring. Making a big impact on your users is what our amazing team of developers does best.

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Media Buying

Target the right customer at the right time with our media buying team. Our unique approach of “brandformance” (brand awareness and performance) allows us to surpass your KPIs, maximize your budget and deliver high-quality customers. We tailor every campaign to suit your needs, often crafting a unique mix of hyper-targeted, remarketing, burst and brand engagement campaigns. Our years of experience have given us unparalleled insights into user behaviour to understand the best times and ways to reach them and craft the perfect message for them.

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Influencer Marketing

Target potential users via social media influencers and increase brand exposure and performance. Of all of the metrics that you have access to on social media, such as likes, follows, comments and shares, what is most important? What if most of the influencer’s followers are not active or from the right target audience? We use best practices and a lot of technology to understand the potential of each influencer, determine whether they’re the right fit for your brand, and maximize the results to boost your performance. We’ve crafted a seven stage process that helps you hit your KPIs and promises success for your campaign.

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Why Partner with an App Marketing Agency?

Why Choose Moburst as your App Marketing Agency?

Moburst was founded eight years ago, and in that time has grown to work with over 600 apps on campaigns across 70+ countries. Only 15 mobile apps have more than one billion users, and we work exclusively with 46% of them.

We leverage that experience and bring it to all of our current clients as we help them optimize or launch their apps. We’re able to do this by thinking outside of the box, using unconventional and innovative approaches, generating new ideas and converting our knowledge into the products, services and processes we use daily.

We’re a multiple award winning mobile success agency who have placed our clients’ apps in the Top 10 Charts 225+ times, and have helped achieve over 140 million mobile app installs. Global brands and innovative startups have come to us from across the world for the simple reason that we consistently over-deliver on our promises to launch apps into new realms.

Our broad range of app marketing services highlight our expertise across the entire mobile marketing spectrum, and we believe the collaboration between our teams is at the core of our success.

At Moburst, we have proven results you can check out for yourselves. Head to our latest client case studies to see what we’re capable of.

We’ve helped our clients achieve incredible metrics such as

over 90%

ROI In 4 months

2900%

CPI decrease

70%

retention rate increase

430%

organic growth in under one year

We’ve driven success for Fortune 1000 companies and leaders in mobile gaming alike. They chose us for our ability to produce high quality, tailored, data driven and innovative results for their brand.
We want to get you to the top of the app store charts and search results, so that you enter into the sustainable cycle of continuous growth. The more you invest in your app marketing campaign, the better results you will see in return.

At Moburst, we work with you and tailor our approach to suit your KPIs. We’ll get to know the ins and outs of your business, from your target users to your approved messaging. We’ll understand the very fabric of your brand. We’ve worked with businesses across nearly every industry out there, but we recognise that each brand is unique and operates differently. A comprehensive client brief will guide the entire marketing campaign we craft for you.

Our team of Account Directors will keep you in the loop constantly. You’ll have a dedicated Account Director who will communicate with you every step of the way. We want your experience with us to be as smooth and successful as possible. We report back to you with all results regularly and clearly. You’ll have immediate access to data and insights as we’re always on hand to help with anything that crops up, no matter the time.

A few of our deligts clients

Q&As

1

Why choose Moburst?

We’ve worked on over 3,800 mobile marketing campaigns for leading brands around the world. We’ve helped our clients generate over 140 million app installs and reach the Top 10 Charts in the app stores over 225 times. If those stats don’t speak for themselves, feel free to drop us a line to discuss further.

2

What app marketing services does Moburst offer?

We are a full-service app marketing company, meaning we offer the entire spectrum of mobile app marketing services. That ranges from organic services such as App Store Optimization, to paid media services such as Media Buying and Influencer Marketing. We also offer Creative, Video Production, Mobile Strategy, Web Design & Development, and Product. We can help with the app design process, campaign strategy, choosing an app name and icon that will convert, or anything in between.

3

What is an app marketing agency?

An app marketing agency can be in charge of the entire mobile marketing campaign funnel, all the way from pre app launch to continuous app growth. They help your app reach new heights, with each of their app marketing services targeting a different crucial process and coming together to ensure nothing falls through the cracks. They recognise the importance of both ASO and Paid User Acquisition to keep your app installs high, churn rate low and ultimately, your CPIs low too.

4

What app marketing services are best for your brand?

You can operate in the same industry as another company while maintaining entirely different goals and KPIs. However, there are likely a number of overlaps, whether that’s a higher ROI, increased conversions or steady organic growth. The strategy you take is totally dependent on your business goals, so you won’t necessarily prioritize the same services as another brand. We suggest getting in touch to discuss the right strategy for your brand. As a quick answer, if you’re looking for organic growth, then you need ASO. If you’re looking to boost your campaign with paid growth, then you need Media Buying services. If you want your creatives to be designed by app store experts, the Creative team at an app marketing company are your best bet.

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