ASO&CRO Analyst
Moburst is a global mobile & digital marketing agency that helps companies grow their business. The world's most prestigious brands and startups such as Google, Samsung, Dropbox, Discovery, and Uber are leveraging our mobile & digital strategy, product, creative, app store optimization (ASO), and media services to enhance their product and maximize their KPIs.
We’re looking for a sharp ASO & CRO Analyst to join our Organic team!
What will you do?
- Monitor and track app store rankings using the latest analytic tracking tools.
- Optimize conversion rates for app pages by utilizing various research tools.
- Perform keyword research in multiple languages.
- Write app titles, subtitles, and descriptions using researched keywords, ASO tools, and best practices.
- Conduct in-depth competitor research, identify market trends, and develop creative concepts based on user performance data.
- Plan, launch, and monitor A/B tests to increase app page conversion rates.
- Analyze test results and articulate findings and recommendations in client presentations.
- Follow market trends and provide ongoing agile recommendations to our clients.
- Work closely with clients, create strategic roadmaps, and provide ongoing follow-up to achieve their KPIs.
What do you need?
- Fluent English speaker – A MUST!
- BA/B.Sc. in Marketing / Statistics / Mathematics / Business Analytics / Engineering / Economics or a related quantitive field
- High proficiency in Excel/Google Sheets
- Excellent analytical skills
- Certifications in Data Analysis / AI – a significant advantage
- One year+ of analytical work experience – an advantage
- Experience with Python, Snowflake, SQL, or Tableau – an advantage
- Experience in ASO – an advantage
- Great presentation skills and ability to maintain strong relationships with clients
- Excellent written and verbal communication skills
- Organized, creative, and detail-oriented with an ability to work autonomously
- An avid smartphone user who is passionate about the mobile world
- AI user and enthusiast – an advantage
- Proficiency in other languages – an advantage